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updatedAt: 2026-06-11T12:51:47.000Z
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Fetch the complete documentation index at: https://developers.dailymotion.com/llms.txt. Use this file to discover all available pages before exploring further. Append .md to any documentation page URL to get its markdown version.

# MCM

Access Google MCM program and AdX via Dailymotion

## What is Google MCM?

**MCM (Multiple Customer Management) enables publishers to access Google Ad Exchange (AdX) via authorized third-party partners like Dailymotion** who can manage inventory on their behalf.

**Accessing Google AdX has many benefits for publishers:**

* Access to **Google's premium ad partners** with high quality ads, big brands and year-round campaigns.
* Larger selection of advertisers resulting in more **competitive bids** on video inventories.
* **Increase of ad revenues**.

<Callout icon="👍" theme="okay">
  MCM is only available to Google partners who fulfil very strict quality criteria. **Dailymotion counts as one of Google approved MCM partner with access to Google AdX.**
</Callout>

<br />

***

## Access MCM program via Dailymotion

As a Google MCM program partner, **Dailymotion has the ability to invite publishers to join its MCM and manage their Google Ad Manager network on their behalf.** This establishes a **"parent-child" relationship**, where Dailymotion is the "parent", and the publisher granting access to its network is the "child".

Joining Dailymotion's MCM can be done in 2 steps and requires minimum effort for publishers.

> 📘 Requirement:
>
> To benefit from this process, make sure you already have a **[Google Ad Manager Account](https://support.google.com/google-ads/answer/7459399?hl=en)**.

<br />

### 1. Invitation to join Dailymotion MCM

In order for Dailymotion to invite you to join its MCM, please send the following information about your [Google Ad Manager account](https://admanager.google.com/) to your Dailymotion Account Manager:

* An **"Administrator" email address**\
  Can be found in GAM > Admin > Access & authorization > Users

* Your **Network code**\
  Can be found in GAM > Admin > Global settings > Network settings > Network code

Once we'll receive these information, we'll send you an invitation to the given email address to join Dailymotion's MCM.

> 📘 Note:
>
> Once the invitation has been sent, it can take **up to 24h** for you to receive it via email.

<br />

### 2. Domains approval by Google

Google will check if your domains comply with their policy before allowing ads to be served. Make sure you comply with the following requirements:

|                          |                                                                                                                                                                                                                                                                                                                                           |
| ------------------------ | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| **Domains verification** | Your domains are verified on your <Anchor label="Dailymotion Studio" target="_blank" href="https://www.dailymotion.com/partner/embed/websites">Dailymotion Studio</Anchor>. See how to <Anchor label="verify domains" target="_blank" href="https://faq.dailymotion.com/hc/articles/115008958347">verify domains</Anchor> .               |
| **Ads.txt**              | The Ads.txt file on each of your domains includes the following mandatory line:   `google.com, pub-7019376976432612, RESELLER, f08c47fec0942fa0` See how to <Anchor label="manage Ads.txt file on your domains" target="_blank" href="https://faq.dailymotion.com/hc/articles/360001351088">manage Ads.txt file on your domains</Anchor>. |

If you meet these requirements, we will include your domains to Dailymotion's Ad Manager account and [Google will review them](https://support.google.com/admanager/answer/10111490?hl=en\&ref_topic=9611103\&sjid=13130467054171868107-EU) to make sure they are compliant.

> 📘 Note:
>
> Google’s review usually takes a few days, but up to 2 weeks in some cases.